Was bottom live bait fishing on the pier. Left rods unattended briefly to marshall my trash and toss it in the can. Fishing partner yells at me that I'm hooked up. Rod tip down to China, 9 feet of graphite arced into a parabola. Less than 5 seconds later the clamp on rod holder failed. The rod collapses into the drink with just the reel and butt visible. It was tethered by a blue coiled cord. After gingerly pulling on the lanyard to save my gear, I was greeted with an intact rod with an extraordinarily angry fish still on the end of the line. Fish landed with lots of violence and panic followed by numerous congratulations and nervous jokes.This story would have been very different if it wasn't for the warnings of old pier rats and this product.Strong velcro strap bands, sturdy carabiners, strong coiled vinyl coated steel cables with heat shrinked crimps. Plus they look very professional. Held up better than my back. I highly recommend for serious pier rats.